An advisor’s first face-to-face meeting with a prospect is, like all first impressions, crucial. Your prospect gains a sense of you as a professional and...
August 14, 2024 – Effective Date of Change
Aspida
Fixed Indexed Annuity
- 1-Year Fixed Account Rate: Rate: 2.5%
- 1-Year S&P 500 Point to Point Cap Rate: Cap...
In the financial services space, leveraging data analytics for targeted marketing can be a game-changer in attracting more leads and prospects. By...
August 7, 2024 – Effective Date of Change
American Equity Investment Insurance Company
MYGA
- GuaranteeShield 3 10,000+ 4.00%
- GuaranteeShield 3 100,000+...
Your yearly marketing plan should be viewed as a living document. While it should have a solid foundation that clearly states your goals and the means to...
In an ideal world, your agent website is enhanced for both passive and active marketing activities. If there is good, SEO-rich content, your target...
July 24, 2024 – Effective Date of Change
Farmers LIfe Insurance Company
MYGA
- Farmers Safeguard Plus 10 10,000+ 5.35%
- Farmers Safeguard Plus 3 10,000+...
The intent behind nearly any tactic you might use in a digital marketing campaign is to drive web traffic. For lead-gen and conversion purposes, those...
July 17, 2024 – Effective Date of Change
National Life Group
MYGA
- RetireMax Secure 5 100,000+ 5.15%
July 21, 2024 – Effective Date of Change
MassMutual...
The vast expanse of the digital landscape means a message limited to one channel will miss a portion of the intended audience. Marketing across multiple...